The author of that blog post, Ida Auken, was not "spelling out their early goals". Please cite or show where that is the case if you think I'm wrong.
It's pretty clear to me that that blog post is the musing of a pretty whacky, futuristic European socialist whose main professional connections are to recycling and re-use companies. If you want to extrapolate this lady's thinkpiece as some kind of official stance on future policy-making, well...That's you imagining, fantasizing and coming to your own conclusions.