I thought long and hard about Jake Paul's next fight. It's a tough one for him.
The task is to find someone like Askren, an mma guy, someone with a decently high profile and very good marketing. The next opponent however has to be perceived as more of a threat as compared to Askren, someone who is perceived as a striker and not just a wrestling jobber.
The problem is, hardly any guys have enough star power or marketing savvy to pull this off.
McGregor maybe, but no way he fights a 190 lber when he can earn much more money fighting someone his own size.
Israel, Masvidal, Nate Diaz, Dillon Danis. Very limited group of people with the marketing clout to be suitable. Each are undesirable for other reasons, however. Israel is too legit. Mazvidal is pretty small for a 190 lb guy. Same for Diaz. Dillon is not enough of a challenge.
Enter Rockhold. His name is pretty high profile. His boxing isn't great (his kicks are better) but just good enough to be considered a threat. He is the proper size. Lots of people would tune in at the chance of seeing either of these guys KOd.
Alternate option is Cowboy Cerrone, though he isn't that great from a marketing perspective. People wouldn't like seeing nice guy Cowboy KOd by this overgrown frat boy.
Thoughts ?
Edit: SHIT!! Tito Ortiz !!! That's another good one.