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Reveal on Bethesda's Prey from Arkane Austin:
Prey director Raphaël Colantonio has said developer Arkane Studios was forced to use the Prey name by Bethesda, despite his disagreement and feeling "gross" by using it.
"Calling Prey Prey, that was very very hurtful to me. I did not want to call this game Prey, and I had to say I wanted to anyway in front of journalists," Colantonio said. "There is a bit of the artistic, the creative side that is insulted when you tell this artist: 'You know your game? It's going to be called Prey.' And you go like, 'I don't think it should. I think it's a mistake'."
Yeah i saw this, and he said something like "people who didn't like the original Prey aren't going to find our game, and people who liked the original Prey aren't going to want to find our game".
Such a shitty thing for Bethesda to do.